01
Claims and communications
Regulatory-appropriate marketing and communications strategy, and clear, compliant on-pack and marketing claims.
- On-pack and marketing claims
- Messaging that consumers understand
- Cross-functional alignment
Home/Brands and organizations
Your brand’s dietitian voice.
Maryann partners with national brands, retailers and health organizations to make nutrition clear, credible and consumer-friendly. Her work bridges science, brand and consumer understanding, with deliverables teams can execute.
What she does for brands
From the label to the live shot.
Evidence-aligned messaging consumers understand, executive-ready communication, quick turnarounds, and clear deliverables and timelines.
02
Consumer education and content
Accessible, trustworthy materials and content, from blog posts and copywriting to education that helps audiences choose with confidence.
- Blog posts and copywriting
- Consumer and patient-friendly content
- Education for audiences
03
Spokesperson and media
Brand ambassadorships and spokesperson roles, with professionalism on camera, on stage and online.
- TV, satellite media tours and podcasts
- Interviews and panels
- Retail activations and events
04
Product and program development
Guidance from idea to launch with practical, brand-aligned recommendations, including market research and competitive analysis.
- Product and positioning
- Go-to-market for retail, D2C and practitioner channels
- User experience and program strategy
Categories she knows
Fluent where the claims get tricky.
Since founding Walsh Nutrition Consulting, Inc. in 2017, Maryann has advised private equity firms, startups and global brands on product launches and positioning, with market research, competitive analysis and guidance on claims and formulations.
Weight management and sports nutritionWomen’s healthMental health and cognitive performanceGut health and functional medicineDiabetes and blood sugar supportSupplements and nutraceuticals
Food Ingredients North AmericaBrands she has worked with
In good company.
Including a role as a SlimFast® Plan consultant, retail activations with Sprouts, and nutrition content for national health and beauty publishers.
How engagements work
A clear, collaborative process.
Aligned goals, practical plans and deliverables that move projects forward.
- 01
Discovery
Align on goals, audience and success criteria.
- 02
Scope and plan
A proposal with timeline, deliverables and collaboration steps.
- 03
Partner and produce
Hands-on support with regular communication at milestones.
- 04
Deliver and support
Final assets plus light post-launch support.
Ready to talk?
Tell her what you’re launching.
Response within two to three business days.